The project main goal is to raise awareness among Russian-speaking people and entrepreneurs about deep-rooted gender inequality in the everyday social context and the stereotypes and prejudices that fuel it, and to create tools to reduce inequality. Also to create values for young people, that will promote the development and care of our society and spread tools to reduce inequalities. To enhance the discussion about gender roles and stereotypes for which is necessary to find constructive solutions. Provide constructive knowledge and skills on gender equality in the education system and expand strategies promoting gender equality in the field of business to ensure early intervention in the entrenchment of prejudices and stereotypes and better gender-sensitive conditions in the workplace. We see to achieve these goals by using a development and rights-based approach which aims to satisfy the practical needs of women entrepreneurs, to remove the socio-cultural, legal and political barriers for women entrepreneurship and to advocate for an enabling environment for business development and gender equality. Additionally to general enlighten on gender equality question we aim to create an enabling environment for women’s entrepreneurship development and gender equality, build the institutional capacity of agencies involved in women’s entrepreneurship development and gender equality, and Develop tools and support services for women entrepreneurs.

The target group/audience of the project is Ida-Virumaa and Harjumaa county active young people people (age 16-30) with different ethnicities and economic backgrounds (including young people with special needs and mostly Russian speaking audience), also encourage participation of teachers, leaders, women CSOs and SME, representatives of local governments and communities from  Harjumaa including Tallinn (all districts of Tallinn, but mainly from Centre, Mustamäe, North-Tallinn, Õismäe, Lasnamäe), Maardu, and Ida-Virumaa (Kiviõli, Kohtla-Järve, Jõhvi, Sillamäe and Narva. Project mainly involves at least 80-90% of Russian speaking audiences.

The project target groups representing also groups with risk of exclusion (people with special needs and young people who are facing structural, cultural and social barriers) we expect about 5-10% of these group representatives from the total number of participants. (We hope to reach about 10% participants who were discriminated on the grounds of racial or ethnic origin, nationality, gender, sexual orientation, age etc.  Up to 320 people will be directly involved in the project, with an even larger number of indirect participants more than 1000 people (through  social media coverage, questionnaire repliers, side events, programme followers). Cooperation network of active young women and CSOs supporting Gender Equality as vital part of our society will be established and empowered through previous cooperation projects and activities. When involving the target group, we take into account gender, geographical representativeness, equality and motivation of participants


3 Trainings (23rd August in Remniku; 20th September in Tallinn; 19th October 2023 in Paldiski) -main goal is to train target group representatives on gender equality, family models, gender roles, gender pay gap, equal treatment and just recently passed gender-neutral marriage in Estonia. Training based on 3R method (representation, resources, realia), practical case studies and other interactive methods. The training consists of 8 hour training  on-site and plus 8 hour homework (training includes a full training day, the training plan and the way it is organized are coordinated with target group representative, educational institutions, CSOs, GOV and cooperation partners. 100 participants will take part in all three trainings.

Training will:

  • Provide an overview on gender equality issues
  • Update understanding of young people/ older generation and business on gender roles and family models (how it related with business)
  • To provide educational tools and modern skills on themes of gender related questions.
  • To break the stereotypes and end indirect discrimination.

Study Visit on 25th October 2023 in Tallinn, will provide necessary practical skills and to learn from human rights organisations and Gov institutions how to fight for gender equality and promote equal treatment in own community. We will be visiting and learning from Estonian Human Rights Centre, LGBTQ movement, Office of Gender Equality and Equal treatment Commissioner and conduct meeting with business representative who has created necessary environment  and services to achieve gender equality in the workplace. 30 participants will take part in this event.

Two practical trainings and discussions (26-27th October in Toila; 24-25 Novemer in Tallinn) for young girls, women CSOs and entrepreneurs - this programme will empower women, due to females, on the whole, have less entrepreneurial experience than men.  With this activity we want by creating an enabling environment for women’s entrepreneurship development; Promoting tools and support services for women entrepreneurs. To improve women entrepreneurship skills by conducting 2 two days practical training-discussion days full of skills for young girls, women CSOs with engagement of local business companies. 60 people will take part in two practical tranings & dicsussions.

Roundatable (1st February 2024 in Toila) - will improve collaboration between government, civil society and business and jointly discuss how we all could integrate Family-friendly policies and improve working conditions for employees (for example in terms of family life that typically provide three types of essential resources needed by parents and caregivers of young children: time, finances and services),reduce and empower women and men to build a equal society (improve the situation with the balance of work and family life)  at home, at work and in society. 30 people will take part in the roundatable

Gender Equality International Conferene "Gender Equality and women empowerment in thetime of crises: way forward" (1-2nd March 2024 in Tallinn, Hestia Hotel Europa) - it will be a constructive exchange of ideas on how to reduce gender based violence and stereotypes, women empowerment and developing practical solutions on gender eqaulity mainstraming by community members, as well as for making summaries of the project and set up general statements. Conference will advance discussion on gender roles and stereotypes needed to find constructive solutions. Provide constructive knowledge and skills on gender equality in the education system, family, business and politics to ensure early intervention in the perpetuation of prejudices and stereotypes. In addition to the specific work already done, the conference will add a new dimension to the topic by involving the views of recognized experts. The main topic of the Gender Equality Conference in 2024, “Empowering Gender equality (at work and politics) and reducing gender based violonce”.


  • 320 participants/learners will demonstrate and improve women and girls leadership and 21st century skills by implication of these skills in practical activities/life.
  • More than 20 teachers and educators will be reached. We expect up to 80% participant will report that they have benefited from professional development confirm they intend to or are using this learning in the classroom.
  • We will conduct two gender case studies highlighting the impact of P2P training and support on women and girls’ leadership. Additionally to that at last 100 women and girl leaders will be trained through P2P will be seen to play an active role in supporting social cohesion.
  • More than 320 participants and at least 50 % of participants reporting that they increased exposure and understanding of peers from other communities, by conducting a questionnaire, evaluation of each event and feedback from cross-communities.
  • At least in 7 different media channels (4 news/articles,3 Radio/TV interviews) who are reaching diverse audience will be positively addressing project themes and issues of difference, women empowerment, equality at homework and the gender roles /input in society and cross community narratives will be covered/reported.
  • At least 30 women leaders/CSOs have been trained in relevant areas related to cross-community civic engagement, active citizenship and social action to support gender equality by conducting trainings, providing practical skills, information and a questionnaire by evaluating of each event and feedback.
  • We expect to support/design and deliver though this project about 3 cross community social actions / youth, women supportive & civil society initiatives (directly and indirectly) working in frame of this project with cross communities together under its implementation and achieve at least more than 320 people.
  • Cross community social actions will be delivered with the support/in partnership with organisations working with Young people(National Youth Council, Peace Child Eesti, Narva Gymnasium, Tallinn Mustjõe Gymnasium, NGO Õnnelik Naine, ENUT, EENA, inimõiguste keskus, Feministerium and others). Civil Society informal network/ and women NGOs supporting institutions who works with gender equality and equal treatment questions, civil society empowerment, promoting entrepreneurship, policy makers of course grass roots initiatives what empowering women and men for equality at work, at school, in family life and politics. To improve target groups in such educational policies and civil society engagement.
  • We will organise at 3 key meetings/connections and engagement of state and local authorises and senior officials with target audiences and build shared values though planed activities in frame:
  • High level representatives from state authorities, local governments and political leaders) and Ministry of Social Affairs, Gender Equality Commissioner)
  • 1) Women leadership and Men equality empowering programme
  • 2) Roundtable with business representatives and other stakeholders on the themes how to integrate Family-friendly policies and improve working conditions for employees to by development of support mechanism for employers.
  • 3) Project final Conference with all stakeholders to provide full overview of project results, achievements and discuss the role o CSOs in achievement of Gender Equality as one of the key goals of the UN SDG.
  • We will engage and support more than 30 organisation/educational institutions (inc. Youth CSOs) across the regions and at least 20 youth community leaders (representatives of target groups) acting in different fields.
  • All organisations interested to contribute to the Youth Opinion Festival and Youth Advocacy & Leadership non-formal network will adapt or intend to adapt their organisational practice and strategy to focus on social inclusion of young people in decision making process and empowering young people to b a leaders of today. Youth are advocating to take into account own interests and main standards of civil society code of conducts, strategic documents and apply developed strategic approach in inclusion of young people and vulnerable target groups into their working practice.
  • At least 60% of participated institutions/Youth CSOs will report that they are intent to focus on building trust and cohesion between communities by contributing to the development of skills for democratic societies and providing necessary environment of participation and engagement.
  • By the end of the programme the P2P2 delivery partners, experts, business community and government representative will give a feedback on all activities especially on question like women capacity increase to reach cross community audience and contribution to increscent of the overall knowledge of social cohesion practice and target audience needs. It will impact on the youth and organisation overall knowledge, capacity and ability to work with target audiences and help them with they need.

Project is supported by the British Council in frame of People To People Cultural Engagement programme

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